What is JD Doing? Sinatra, Really?

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What is JD Doing? Sinatra, Really?

Unread postby BarrelAged » Tue Mar 04, 2014 10:03 pm

So, I just saw a commercial for Jack Daniels Sinatra. Now, I'm not a JD drinker, but a 90 proof JD might peak my curiosity to try it. First I read they are putting grooves in the staves, then i saw the price...are they insane! Over $150 for a bottle! It's one think to have a gimmicky kind of product, but this is just a joke. If they want to honor Sinatra, they should release JD at the proof it was back when he drank it.
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Re: What is JD Doing? Sinatra, Really?

Unread postby corpse_welder » Thu Mar 06, 2014 2:07 am

I myself am a JD drinker. I find No 7 to be comforting and nostalgic and the single barrel is actually good whiskey. That being said, never would I pay that price. I believe it to be similar to JW blue label, an expensive status symbol with fancy packaging; a nice gift. I would be excited to receive this as a gift but I would never buy it. I have heard rave reviews, however. I'm yet to read a negative one
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Re: What is JD Doing? Sinatra, Really?

Unread postby Satty Beach » Tue Apr 01, 2014 11:25 am

They're whoring out a legend. What else is new?
Taken the cure.
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Re: What is JD Doing? Sinatra, Really?

Unread postby Squire » Tue Apr 01, 2014 11:49 am

BarrelAged wrote:If they want to honor Sinatra, they should release JD at the proof it was back when he drank it.


This is not a homage to Sinatra, rather a business venture between JD and the Sinatra Estate who holds the commercial rights to his name and image. Pure marketing, straight out of Hollywood, routed through Tennessee.
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Re: What is JD Doing? Sinatra, Really?

Unread postby gillmang » Tue Apr 01, 2014 2:49 pm

The whiskey is great though, really.
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Re: What is JD Doing? Sinatra, Really?

Unread postby Squire » Tue Apr 01, 2014 10:23 pm

For that we should be grateful Gary, at least they are putting out something unique.
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Re: What is JD Doing? Sinatra, Really?

Unread postby gillmang » Wed Apr 02, 2014 1:26 pm

Oh yes. It has a richness like a good single malt but with a big bourbon/JD taste behind it. Suave and very good.
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Re: What is JD Doing? Sinatra, Really?

Unread postby gillmang » Wed Apr 02, 2014 1:26 pm

Oh yes. It has a richness like a good single malt but with a big bourbon/JD taste behind it. Suave and very good.
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Re: What is JD Doing? Sinatra, Really?

Unread postby Squire » Wed Apr 02, 2014 1:31 pm

Guess you like it then.
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